Two graduate students from Camilo José Cela University have reached the final of ‘The Collaborative 2021 Global Student Challenge’, organized by Babson University, based in Boston (United States). In this contest, skills and knowledge about entrepreneurship are tested, using real problems as a means.
Elena Serrano, a student of the Master’s Degree in Advanced Teaching Competences, and Mario Pérez, a student of the University Master’s Degree in Secondary Education, have developed together the ‘Care U Better’ project, with which they have been one of the six finalist teams in the international entrepreneurship competition Babson Challenge.
The Camilo José Cela University has participated this year in the challenge for the first time, joining together with other universities in a contest in which institutions from more than fifteen different countries take part. Focused around the UN Sustainable Development Goals, the tests require a high command of knowledge in entrepreneurship, as well as critical thinking and creative skills. The objective of the participants is to provide real solutions to problems that are of the same nature, creating a business plan that could be carried out by the United Nations.
The contest consists of a category for undergraduate students, and another for graduate students from those universities that are members of the Collaborative for Entrepreneurship Education. In the same way, in order to participate, different tests will first be carried out at the local level, in the universities themselves, to determine which are the teams that will finally compete internationally, facing other leading universities in the field. The demand increases in the semifinal phase, to be able to make a screening and that only the best proposals reach the final phase.
Elena Serrano and Mario Pérez’s project responds to one of the biggest problems of the 21st century, obesity. It consists of the creation of an application that provides people with a nutritional diet and personalized training guided by nutritionists and personal trainers at low cost, in addition to the installation of screens in educational centers and supermarkets so that everyone has access to information.