UCJC organises an international seminar on marketing and communications for luxury brands

School of Communications and Humanities has put together a new academic programme in the area of Protocol and Event Management that has materialised in an international seminar on ‘Marketing and communications of luxury, lifestyle and fashion’, which will take place at the Almagro building from 25 to 29 November.

The seminar will feature among the host of professors Philippe Guillaumet, Honorary Consul of Monaco; Magali Yus de la Fuente, director of Media Relations and Lifestyle at El Corte Inglés; María Ezcurra, premium brand specialist; Jacob Bendaham, communications and PR expert for luxury brands; and Javier Plazas, coolhunter; in addition to Olalla Jiménez, director of the Protocol and Event Management at UCJC.

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